Amberton University
Bachelor of Business Administration - General Business
The Bachelor of Business Administration (B.B.A.) degree in General Business shares a common core of business program requirements while providing maximum flexibility in designing a program of study to meet students? desires and career goals. In selecting a major concentration, students may further prepare for careers in small business or domestic and international corporations with expertise in areas such as finance, management, information systems, or marketing to effectively manage challenges presented by contemporary, complex, business environments. The degree prepares students for a career in Management, Marketing, and Finance. The General Business degree is widely recognized by many corporations as the most versatile of the various degree plans. Career opportunities include business administrator, manager, human resources professional, and financial analyst. This degree is available through classroom lecture and by distance learning.

